UK Customer Fashion Magazines
The intu shopping centre brand was looking to excite its shoppers and speak to them about fashion throughout the year. Our brief was to engage with every type of intu shopper, inform them of centre news and lead them on a fashion experience.
The glossy intu Magazine has all the high-end elements of a newsstand publication with top-class editorial and original photography by a team of fashion experts. The magazine engages with the intu-savvy shopper and puts a stamp of fashion authority into their hands with stylists’ tips on how to cut through the new season’s catwalk trends for women, men and children. It also features best buys in tech and homewares, and works in tandem with intu.co.uk to endorse the content online.
intu also wanted photography and styling for its seasonal advertising campaigns and website. Who best? Us, of course, so we do that, too.